Understanding Diamond Shapes vs Diamond Cuts
Confused about diamond shapes and cuts? Learn the difference and get the best diamond for your budget.
Why Carat Weight Isn’t Everything in a Diamond
Carat weight doesn’t tell the whole story. Learn how cut, shape, and setting can make your diamond look bigger and brighter.
What Your Favourite Diamond Shape Says About You
We all have a type — especially when it comes to diamonds. Find out what your favourite diamond shape says about you, here.
How to Choose a Diamond Shape
In this guide, we’re going to explain how to choose a diamond shape, considering the 9 best diamond cuts, and who they suit and why
What Diamond Cut Is Best For My Engagement Ring?
This article helps you decide which diamond cut is ideal for your engagemet ring. Explore 7 popular diamond shapes, and understand ‘cut quality’.
Diamonds: 5 Questions People Most Often Ask
Easy diamond buying. We give simple answers to 5 most asked diamond questions. Understand inclusions, quality, size, conflict-free diamonds – and how to get most sparkle.