Diamond Learning Gemstones and Birthstones

The Rise of Colourful Lab-Grown Diamonds: What’s Behind the Trend? 

The Rise of Colourful Lab-Grown Diamonds: What’s Behind the Trend? 

Once reserved for royalty and red carpets, coloured diamonds were among the rarest and most expensive gems in the world. Natural coloured diamonds — especially in shades like pink, blue, or green — occur in only a tiny fraction of mined stones, making them incredibly exclusive and often unattainable for most jewellery lovers. 

But thanks to modern technology, that’s changing. 

Lab-grown diamonds have made these once ultra-rare stones more accessible than ever. By replicating the natural diamond-growing process in a lab, it’s now possible to create beautiful coloured diamonds in soft, wearable shades — without the million-pound price tag. Not only are they visually identical to their natural counterparts, they’re also more sustainable and ethical, making them a conscious choice as well as a stylish one. 

That’s where our Elara Collection comes in. 

Elara features dreamy, pastel-hued lab-grown diamonds in unique colours you won’t find at most high street jewellers. Think delicate pinks, soft blues, and champagne tones — each one set in timeless designs that feel fresh, feminine, and modern. 

Coloured diamonds also make a beautiful alternative to traditional gemstones. Whether you’re looking for something more unique, more personal, or simply something that sparkles a little differently, the Elara Collection offers all the impact of a rare coloured stone — with a lighter footprint and a more approachable price. 

Find the coloured lab-grown diamond for you

So, what’s behind the rise of colourful diamonds? A mix of innovation, accessibility, and a growing desire for jewellery that feels just a little more you. Read up on how coloured lab-grown diamonds are created here, and find the coloured diamond piece that speaks to you.